Regional Retail Marketing Manager - MEAFLA
McLaren Electronics
Bahrain, BH Bahrain, BH
منذ 22 يوم
  • When our founder Bruce McLaren passed away at the age of 32 he left behind a legacy that has shaped who we are today. We have an unrivalled heritage which has its roots in racing;
  • but McLaren Automotive is now creating a story of its own and we want you to be a part of it.

    For the next 6 years as part of McLaren’s Track 22 plan, we are looking to invest £1 billion into Research and Development, leading to the launch of 15 all-

    new cars or derivatives during this period.

    An exciting opportunity for a Regional Retail Marketing Manager to join our team in Bahrain.

    As Regional Retail Marketing Manager you will be responsible for the continual development of retail operations with primary responsibility for retail marketing and related activities within the assigned territory.

    Principal accountabilities :

  • Develop and implement national marketing plans in cooperation with retailers.
  • Coach and develop retailer staff in line with McLaren requirements to deliver the required Marketing KPIs as well as the McLaren customer experience.
  • Effectively communicate and document, to the factory and the Retailers, any performance challenges and actions planned to improve performance as well as correct any deficiencies against the standards.
  • Champion and lead the effective utilisation of Retailer CRM systems, to efficiently manage leads, owners and former owners yielding a high ROI for both retailer and McLaren.
  • Knowledge, skills & experience :

  • Demonstrated experience in developing positive working relationships with independent automotive retailers
  • In-depth understanding of the automotive industry
  • Experience within luxury retail environment highly beneficial
  • Passionate about sports cars segment with relevant product and industry knowledge
  • Communication, performance reporting and business case justification at a strategic level within an organisation
  • Experience in automotive marketing at a management level with excellent interpersonal skills
  • Strong commercial acumen with a proven ability to drive the marketing process from planning to execution and analysis
  • Demonstrated ability to communicate, present and influence credibly and effectively at all levels of an organization
  • Personal attributes :

  • Proactive, energetic and positive individual who thrives on personal accountability and making a difference
  • Natural love for, and curiosity about, cars, the automotive market place and future trends
  • Flexibility to travel to the Head Office in England as well as the markets within the region
  • Self-starter with strong personal organisational and planning skills
  • Problem analysis and problem-solving
  • We recognise that we can only achieve our vision with the dedication and collaboration of our world class employees. It is our aim to become the employer of choice within the global automotive industry.

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