DIGITAL ANALYTICS CONTROLLER
GULF AIR
Bahrain,Manama,Manama
منذ 1 يوم
source : drjobs.ae
  • Develop and manage performancemarketing strategy, execution and measurement across variousdigital channels (e.g., paid search, programmatic display, SEO,etc.
  • with a data-driven approach.

  • Responsible for success of digital marketing campaignsmanaged on behalf of any of our business units, staying withinbudget, carefully managing vendors or an in-house resource,achieving campaign goals and regularly reporting and meeting withbusiness unit stakeholders.
  • Evangelize adata-driven approach to digital marketing across business units;provide guidance and consulting where needed.
  • Using data and other sources (e.g. customer feedback,industry best practices), develop hypotheses for testing andimproving marketing campaigns and the web experience.
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